Why we sometimes hate the good guy
Everyone is supposed to cheer for good guys. We're supposed to honour heroes, saints and anyone who helps others, and we should only punish the bad guys. And that's what we actually do, right?
Everyone is supposed to cheer for good guys. We're supposed to honour heroes, saints and anyone who helps others, and we should only punish the bad guys. And that's what we actually do, right?
Social Sciences
Jul 26, 2018
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Political allegiance plays a critical role in the decision to buy luxury goods. New empirical research by David Dubois, associate professor of marketing at INSEAD, Jeehye Christine Kim of Hong Kong UST Business School and ...
Social Sciences
Jul 23, 2018
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After a successful launch on April 18, 2018, NASA's newest planet hunter, the Transiting Exoplanet Survey Satellite, is currently undergoing a series of commissioning tests before it begins searching for planets. The TESS ...
Space Exploration
Jul 12, 2018
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When bosses yell at you, your day can be ruined. It can also ruin theirs, though, and lead to major behavioral changes that flip their attitudes at work.
Social Sciences
Jun 4, 2018
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One of the world's rarest animals—a white bison—has been born at Belgrade zoo, officials said.
Ecology
May 30, 2018
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Microsoft is launching a $25 million initiative to use artificial intelligence to build better technology for people with disabilities.
Business
May 7, 2018
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While most young people use social media to be social, Princeton senior Masoomali Fatehkia is using it to advance social good.
Social Sciences
Mar 28, 2018
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New research finds that altruism - and social media - can help corporations cultivate trust with consumers on mobile devices during and after natural disasters, such as hurricanes.
Economics & Business
Feb 20, 2018
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Soft foods like white bread and rice might seem like an easy thing for your body to digest, but a tiny organism in your gut is actually responsible for chowing down some types of starch and turning it into nutrients your ...
Cell & Microbiology
Feb 1, 2018
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Alibaba's Taobao website and numerous public markets around the world were cited Friday as purveyors of hundreds of thousands of dollars in pirated goods in the US government's annual "notorious markets" review.
Business
Jan 13, 2018
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