Peacock colors inspire 'greener' way to dye clothes

"Fast fashion" might be cheap, but its high environmental cost from dyes polluting the water near factories has been well documented. To help stem the tide of dyes from entering streams and rivers, scientists report in the ...

Sloppy Silicon Valley techies find their style

The Silicon Valley has had a men's fashion problem dating back to its founders. From their inception, tech companies went out of their way to be different—and that meant no more business suits. Thus brilliant innovations ...

NIST improves tool for hardening software against cyber attack

(PhysOrg.com) -- Computer scientists at the National Institute of Standards and Technology (NIST) have dramatically enlarged a database designed to improve applications that help programmers find weaknesses in software. This ...

Knockoffs can spark innovation, boost economy, law professor argues

(Phys.org)—Conventional wisdom holds that strong copyright and patent laws are necessary to encourage creativity. Without such protections, the thinking goes, competitors are free to steal ideas, create knockoffs and drain ...

Photo + fragrance of chocolate cake = more chocolate cakes sold

Fashion magazines come pre-loaded with scratch-and-sniff panels for perfume and aftershave, but what about advertisements for foods like chocolate chip cookies and fresh-baked bread? According to a new study in the Journal ...

page 6 from 9