New research from the University of Kent suggests the fashion industry could benefit from using average-sized models rather than size zero in marketing campaigns.
Tulle skirts are in. Jogger pants are hot. But high-waisted shorts? You don't want to go there.
These clothes soon may be all the rave: Fiber science and physics students have teamed to create fashionable "smart" garments with vivid, luminescent panels that pulse to music.
One of the most important shifts of the 21st century is the ability of consumers to participate in markets they love such as music and fashion. A new study in the Journal of Consumer Research reveals how ordinary consumers ...
In fashion, combining contrasting fabrics, colors and textures is what brings an outfit to life. In Heng Xu's career, combining science and art has brought a new way of interpreting data to life—an innovation that might ...
A UNL team has unveiled an extremely compact yet fully loaded vehicle that can brave conditions and navigate terrain its predecessors could not.
Smartwatches don't have to look ugly to be functional. Clothing and accessories designers are collaborating with engineers to produce computerized wristwatches that people will want to wear all day and night.
Big data may be the next new thing to hit the fashion industry's runways, according to a team of researchers.
A chorus of chirps filled the room as one of the Philippines' top crocodile breeders checked on his wards in an overcrowded 'Noah's Ark' for one of the world's most endangered animals.
As the Doctor in Sociology of the UPV/EHU-University of the Basque Country Laura Bilbao-Gómez admits, it was a bus shelter that prompted her to do her thesis on the image of the woman's body in advertising and its interaction ...