Adding a 'decoy option' may give extra boost to crowdfunding

Imagine walking into an ice cream shop and scanning your options. A sugar cone with one scoop is $3. A second scoop comes out to $4, but for just 50 cents more, you can get a large waffle cone with three scoops. Some people ...

White House cybersecurity plan falls short, IU expert says

The Obama Administration outlined what it called sweeping cybersecurity legislation Thursday (May 12), but the proposed new law still provides few incentives, and even fewer legal requirements, for the private sector to provide ...

Deforestation is driven by global markets

The world is at a crossroads, as humanity tries to mitigate climate change and halt biodiversity loss, while still securing a supply of food for everyone. A recent study in Nature Communications shows that global demands ...

How soil carbon can help tackle climate change

Maintaining soil organic matter is critical to tackling climate change because soil organic matter is rich in carbon. Soil carbon is also the keystone element controlling soil health, which enables soils to be resilient as ...

Reducing plastic waste will require fundamental change in culture

Plastic waste is considered one of the biggest environmental problems of our time. IASS researchers surveyed consumers in Germany about their use of plastic packaging. Their research reveals that fundamental changes in infrastructures ...

How to protect consumers from deceptive comparison pricing

Researchers from Duke University, University of Notre Dame, and Microsoft published a new Journal of Marketing article that examines using "true normal prices" during a sale as a way to reduce deceptive pricing tricks.

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