Do small gifts to donors increase charity appeal ROI?

Researchers from John Carroll University and University of Kansas published a new paper in the Journal of Marketing that investigates how recipients respond to charities' pre-giving incentives to determine if they are worth ...

Government overseas aid is no bar to individual giving

Overseas development charities are highly dependent on donations from individuals. In this new study, researchers from the Universities of Southampton, Oxford and Cass Business School examined how the level of donations to ...

EBay sells a piece of papal history

The online auction site eBay, with a plethora of things up for sale, recently put on the block a bit of papal history, the identity card of Albino Luciani, who later became pope John Paul I.

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