Google launches rare ad campaign to sell more apps

(AP) -- Google Inc. is so well known that it has become a synonym for search, making advertising unnecessary. Getting businesses to buy Google's online suite of office applications requires a little more elbow grease and ...

IBM scoops up software maker SPSS in $1.2B deal

(AP) -- IBM Corp. is bulking up its most profitable division with a $1.2 billion acquisition of business software provider SPSS Inc., a deal that also reflects the power of wealthy technology companies to throw their money ...

Campaign spending affects electoral outcomes

In Canada, campaign spending limits for candidates during a federal election are stipulated by the Canada Elections Act. A study recently published in the Canadian Journal of Economics uses these spending limits to evaluate ...

Dutch bluetongue cases accelerating: official

Cases of bluetongue, a viral disease affecting sheep and cows, have shot up in the Netherlands according to official figures published Thursday, as the virus spreads also in France and Germany.

Q&A: Expert discusses political advertising in the 2024 election

Steve Caplan is no stranger to the high-stakes world of political advertising. With over 20 years of experience at the intersection of politics, advertising and marketing, Caplan brings real-world experience to his teaching ...

Why EU information campaigns are failing to deter migrants

It was everywhere on the news and social media. In September 2023, 10,000 migrants arrived on the island of Lampedusa, more than doubling the island's population of 6,000 and overwhelming its resources. The migrants—mostly ...

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