Protecting the privacy of law-abiding citizens from the government is a pillar of Ted Cruz's Republican presidential candidacy, but his campaign is testing the limits of siphoning personal data from supporters.
Software
Feb 11, 2016
0
14
It's political season and there's one thing you're sure to hear a lot about from candidates vying for support—religion. Talking directly or subtly about religion has become part of the American way in political campaigns.
Social Sciences
Jan 5, 2016
31
34
Marketers want to create buzz, but it's not always so easy. For a marketing message to spread like wildfire, not only does it have to reach the target audience, but it also has to be well-timed and well-placed. SThAR, an ...
Computer Sciences
Dec 14, 2015
0
70
One of the largest experiments ever conducted on people was carried out during the 2012 presidential campaign. Barack Obama's canvassing teams tested different persuasion scripts on millions of potential voters and donors. ...
Social Sciences
Oct 19, 2015
0
18
Potential voters who take their curiosity about presidential candidates to Google are interested in Hillary Rodham Clinton's age, Jeb Bush's height, Chris Christie's weight, Donald Trump's net worth, Carly Fiorina's marital ...
Internet
Oct 1, 2015
0
16
As communication strategists gear up for the 2016 presidential campaign – trying to manipulate public opinion with "message framing" – communication researchers are recruiting political news junkies in a nationwide test ...
Social Sciences
Jun 11, 2015
0
12
New research from the University of Kent suggests the fashion industry could benefit from using average-sized models rather than size zero in marketing campaigns.
Economics & Business
May 13, 2015
1
19
Selling used to be so simple: pack up the wagon, harness the horse, and head to the nearest settlement. Today, retailers have to allocate their marketing dollars across a multitude of channels, from stores, catalogs, and ...
Economics & Business
May 7, 2015
0
15
There seems to be a uniform impression among British politicians and legislators that the digital economy will radically transform the country for the better. A recent House of Lords select committee report on the digital ...
Business
Apr 10, 2015
0
29
As the 2016 presidential race comes into view, social media app-of-the-moment Meerkat offers American candidates a promising but perhaps risky way to reach out to the masses.
Internet
Mar 20, 2015
0
32
