Michelle Obama opens new Twitter account
Michelle Obama's office said Thursday it had opened a Twitter account, as the US first lady turned 49.
Internet
Jan 17, 2013
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Page 38 - News tagged with campaigns
Desire for fame scale can help advertisers
(Phys.org)—A Murdoch University researcher has developed a scale to measure a person's desire for fame which he hopes can be used by the marketing industry to tailor campaigns to a celebrity-obsessed audience.
Economics & Business
Jan 16, 2013
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Six million people help global garbage clean-up
More than six million volunteers from 96 countries collected an unprecedented 100,000 tonnes of garbage last year as part of a global, web-driven clean-up campaign, cyber-environmentalists said Friday.
Environment
Jan 11, 2013
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Review: Making Facebook a warmer, smaller space
(AP)—A woman I haven't spoken to in six years is pregnant with her second son. Another college acquaintance reads the Bible a lot. A high school classmate likes to rant about politics. A college dormmate thinks he works ...
Internet
Dec 26, 2012
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Japan's next PM ready to lift ban on e-campaigning
Japan's incoming prime minister Shinzo Abe said on Friday he wanted to lift the strict ban on all forms of Internet electioneering as he met with information technology company chiefs.
Internet
Dec 21, 2012
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Internet ad revenue rises 18 pct to $9.3B in 3Q
(AP)—Internet advertising hit a new high in the third quarter as marketers continued to shift money from print and broadcasting.
Business
Dec 19, 2012
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Nation needs marketing campaign to reduce vehicle fuel use, says new paper
(Phys.org)—A new paper from Rice University's Baker Institute for Public Policy proposes a national marketing campaign to better inform consumers about measures that they can take to decrease fuel use, particularly during ...
Energy & Green Tech
Dec 17, 2012
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Intelligent 3-D image technology could enable targeted out-of-home advertising
(Phys.org)—Directed advertising is common in online shopping and in social media but is not currently an option in the out-of-home digital environment due to the technical challenges involved.
Computer Sciences
Dec 12, 2012
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Trust in pollies concerns Australian voters
More than half of Australians think they have no say about what the government does nor any influence on politics, a new analysis from QUT shows.
Social Sciences
Dec 6, 2012
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'The Daily' doomed by dull content and isolation
It was too expensive. It lacked editorial focus. And for a digital publication, it was strangely cut off from the Internet. That's the obituary being written in real time through posts, tweets and online chats about The Daily, ...
Internet
Dec 4, 2012
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