Bicultural consumers such as Asian Americans or Hispanic Americans are the fastest growing demographic in the U.S., and one of the challenges marketers face is how to build brands that resonate with consumers who have assimilated ...
Economics & Business
Dec 1, 2021
0
19
The recent rise of anti-Asian attacks across the U.S. has galvanized the community to build newfound alliances and resilience, with advocates working to increase reporting of hate incidents and developing strategies to fight ...
Social Sciences
Nov 30, 2021
0
27
As the population of people of color grows across the United States, white Americans are still prone to move when neighborhoods diversify, and their fears and stereotypical beliefs about other racial and ethnic groups may ...
Social Sciences
Oct 25, 2021
0
32
In the 30 years since the University of Georgia's Selig Center for Economic Growth launched its Multicultural Economy report, the population of the United States has grown more racially and ethnically diverse and so has the ...
Economics & Business
Aug 11, 2021
0
8
As part of a South Asian dance team at Penn, then senior Simran Chand would talk with her teammates, comparing their bicultural childhood experiences to those of white peers. When the conversation veered towards how South ...
Social Sciences
Jun 22, 2021
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2
The recent attacks against Asian Americans have put Asians in the U.S. in the spotlight. Many of the victims are first-generation immigrants in ethnic communities, while those rallying for the victims are second-generation ...
Social Sciences
Jun 7, 2021
0
3
New research from the University of Michigan offers insights into the location, nature and perpetrators of anti-Asian hate incidents that occurred in the U.S. during the COVID-19 pandemic.
Social Sciences
May 18, 2021
0
5
A string of murders and violent attacks against Asian Americans has jolted the U.S. over the last year. As shocking as these incidents are, they are not novel. Asian Americans and Asian immigrants have long had to contend ...
Social Sciences
Apr 5, 2021
2
8
Since the very beginning of the pandemic, hate crimes toward Asians and Asian Americans have gotten increased media attention. Our data, from the Understanding Coronavirus in America Study, confirms that these events are ...
Social Sciences
Mar 31, 2021
0
5
Recent incidents of racial discrimination and violence against Asians and Asian-Americans in the United States have prompted critical discussions about how to talk about such biases with younger age groups. New research from ...
Social Sciences
Mar 30, 2021
0
3
