Search results for traditional advertising

Plants & Animals Sep 8, 2023

Exposing Australia's online trade in pest plants: Researchers find thousands of illegal advertisements

Do you buy plants online? You might be breaking the law without even knowing it.

Environment Aug 2, 2023

As the summer breezes fade, sweltering Europeans give air conditioning a skeptical embrace

During Europe's heat wave last month, Floriana Peroni's vintage clothing store had to close for a week. A truck of rented generators blocked her door as they fed power to the central Roman neighborhood hit by a blackout as ...

Social Sciences Jul 28, 2023

Not all porn is created equal—is there such a thing as a healthy pornography?

We recently saw yet another controversy about sexual representation in Australia. Melissa Kang and Yumi Stynes' book Welcome to Sex was attacked by the conservative group Australian Women's Forum, leading to the book being ...

Economics & Business Jul 7, 2023

Q&A: What increases people's willingness to pay for online journalism?

Professor Neil Thurman and Dr. Bartosz Wilczek research at LMU's Institute of Communication Studies and Media Research. Their work focuses on changes in news production and consumption due to the internet and artificial intelligence.

Social Sciences Jun 29, 2023

Mothers express their ideals in the fashion photos of their children in social media, says study

Mothers often share fashion photos of their children on social media, a practice which combines the traditions of family photos and the commercial symbolism of fashion images. A joint study of the University of Jyväskylä ...

Economics & Business Jun 27, 2023

Informing readers about journalism's societal importance could boost subscription revenues

A new study, led by Professor Neil Thurman, Honorary Senior Research Fellow at City University of London along with Dr. Bartosz Wilczek and Ina Schulte-Uentrop from Ludwig-Maximilians-Universität München (LMU), and published ...

Political science Jun 20, 2023

Study: Microtargeting works, just not the way people think

Recent U.S. elections have raised the question of whether "microtargeting," the use of extensive online data to tailor persuasive messages to voters, has altered the playing field of politics.

Social Sciences Jun 15, 2023

Chinese Daigou shoppers represent a new type of entrepreneur

The Chinese practice of Daigou—to "buy on behalf of"—has grown from a seemingly disorganized practice associated with individuals cleaning out supermarkets of baby formula to a multi-billion-dollar phenomenon according ...

Social Sciences Jun 12, 2023

From 19th century 'Indian remedies' to New Age spirituality, research explores historical appropriation

Sarah Dees pulls several yellow-tinged booklets out of plastic bags. Flipping through one titled "Life Among the Indians," she points out sections on ceremonies and customs. Toward the back are ads for so-called "Indian remedies," ...

Social Sciences Jun 5, 2023

Blogging influencers could be music to a marketeer's ears

In the ever-changing digital landscape, bloggers have risen to prominence as influencers, playing an important role in helping consumers pick and choose the products and services on which they want to spend their time and ...

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