The geophysicist's guide to striking it rich

Prospecting -- the search for valuable reserves such as gold, diamond and natural gas -- isn't just a matter of luck. It's about knowing where to look. Now researchers at Tel Aviv University have modernized the hit-or-miss ...

Watching viruses 'friend' a network

From SARS to swine flu, virus outbreaks can be unpredictable — and devastating. But now a new application through the ubiquitous social networking site Facebook, developed in a Tel Aviv University lab, is poised to serve ...

Soft coral builds strong reefs

Scientists have long believed soft corals, one of the many endangered elements of marine life, are only minor contributors to the structure of coral reefs. But that's not true, says new research from Tel Aviv University -- ...

Tracking crime in real time

Almost everything we do leaves a digital trace, whether we send an email to a friend or make a purchase online. That includes law-abiding citizens — and criminals. And with digital information multiplying by the second, ...

Repairing our inner clock with a two-inch fish

Circadian rhythms — the natural cycle that dictates our biological processes over a 24-hour day — does more than tell us when to sleep or wake. Disruptions in the cycle are also associated with depression, problems ...

Environmental pollutants lurk long after they 'disappear'

The health implications of polluting the environment weigh increasingly on our public consciousness, and pharmaceutical wastes continue to be a main culprit. Now a Tel Aviv University researcher says that current testing ...

Is a little negativity the best marketing policy?

Most marketing departments work hard to establish a flawless reputation for their product or service. But new research from Tel Aviv University is showing that perfection is not all it's cracked up to be.

Using fear to guide smart investments

Playing the stock market can be a risky game. And when the market behaves unpredictably, public fear can lead to erratic investment responses and market chaos.

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