Understanding 'green' consumers key to business success

Massey University Ph.D. graduate Dr. Fred Angels Musika set out to develop a reliable way of measuring green consumer consciousness to better understand the decision-making processes of this growing market segment.

Peer effects, personal characteristics and asset allocation

Both academic researchers and practitioners know that behavioural biases can drive household financial decisions away from standard finance models, and that people don't always follow the professional advice they receive. ...

Exploring Galapagos snakes on volcanoes

Finding snakes in the Galapagos islands is a gargantuan undertaking, one that has lead Massey University's Dr. Luis Ortiz-Catedral to the summit of an active volcano.

Can airships take scenic flights back to the future?

Massey University School of Aviation assistant lecturer Isaac Henderson has always been fascinated by airships, so he embarked on a master's thesis to find out if they could be brought back into the mainstream.

Modelling volcanoes that 'collapse without warning'

A new joint research project from Massey University, University of Canterbury and GNS Science is looking to forecast, for the first time, the hazards associated with collapsing volcanoes, that could save infrastructure and ...

Sea lion colony confirmed, but work still needed

While celebrating the Department of Conservation's announcement of a New Zealand sea lion (rāpoka) breeding colony on Stewart Island, a Massey University marine mammal specialist is calling further action to protect the ...

The mechanics of a parkour landing

Have you ever watched a person leaping from buildings or vaulting over railings and wondered, "How did they do that?"

App for keeping an eye on the kids at the pool

For many, it would not be summer without a day at the public swimming pool. Now a design student has created a concept for an app that prompts parents and guardians to keep an eye on their kids.

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