From a product's price to its convenience, ease of use, and number of overall features, many factors play into getting the most "bang for your buck." According to a new study in the Journal of Consumer Research, when it comes ...
Social Sciences
Mar 11, 2014
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Zhoukoudian Locality 1 in northern China has been widely known for the discovery of the Middle Pleistocene human ancestor Homo erectus pekinensis ( known as Peking Man ) since the 1920s. By 1931, the suggestion that the ...
Archaeology
Mar 11, 2014
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Sooner or later, consumers will be able to buy cars that rely on computers—not the owner—to do the driving.
Hi Tech & Innovation
Mar 11, 2014
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A handheld radiation camera developed by University of Michigan engineering researchers offers nuclear plant operators a faster way to find potentially dangerous hot spots and leaky fuel rods.
Engineering
Mar 11, 2014
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From a very young age, children are targeted with advertising messages that emphasize fun and happiness, especially for food products and toys. But what happens to these beliefs once the child is grown? According to a new ...
Social Sciences
Mar 11, 2014
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A hydro-geologist has found an inexpensive, high-quality three-dimensional imaging method for aquifers and other below-ground features.
Earth Sciences
Mar 11, 2014
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It is fair to say we belong to a species obsessed by sex. We are among the only species to have sex for fun, not just for reproduction. For some other species, though, sex is far from fun. In fact, as two recent review papers ...
Plants & Animals
Mar 11, 2014
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A "toddler" robot that sees red, a digital master chef and a suitcase that never gets lost—new technology at the world's biggest high-tech fair has the potential to change lives.
Robotics
Mar 11, 2014
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Emotional expressions on Greek tombstones from the Hellenistic period (323-31 B.C.) help increase our understanding of social communication and cultural values. This is the conclusion of a doctoral thesis in Classical Archaeology ...
Social Sciences
Mar 11, 2014
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The research unit that includes Associate Professor Kenji Kojima and Professor Ryosuke Kadono of the Institute of Materials Structure Science, KEK, investigated the magnetic properties of the iridium compound Cu1-xZnxIr2S4 ...
Condensed Matter
Mar 11, 2014
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