Do you get what you pay for? It depends on your culture
Consumers from less individualistic cultures are more likely to judge the quality of a product by its price, according to a new study in the Journal of Consumer Research.
Consumers from less individualistic cultures are more likely to judge the quality of a product by its price, according to a new study in the Journal of Consumer Research.
Social Sciences
Apr 9, 2013
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A team of researchers has made a major breakthrough in measuring the structure of nanomaterials under extremely high pressures. For the first time, they developed a way to get around the severe distortions of high-energy ...
Nanophysics
Apr 9, 2013
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A major breakthrough in measuring the structure of nanomaterials under extremely high pressure has been made by researchers at the London Centre for Nanotechnology (LCN).
Nanophysics
Apr 9, 2013
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University of Cincinnati student Shujie Wang has discovered that a good way to monitor the environmental health of Antarctica is to go with the flow – the ice flow, that is.
Earth Sciences
Apr 9, 2013
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For the first time, researchers from the Centre for Evolutionary Medicine at the University of Zurich together with colleagues abroad have been able to provide evidence of periodontitis, tooth decay and accident-related dental ...
Archaeology
Apr 9, 2013
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Combining parallel data from separate satellites can be like trying to make a peanut butter and jelly sandwich.
Earth Sciences
Apr 9, 2013
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New research from the University of Cincinnati shows how some things you do to make your lawn green might not be conducive to "going green."
Environment
Apr 9, 2013
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The 'Mongolian Death Worm', called olgoi-khorkhoi by the local population is a legendary animal with an unconfirmed existence that has preoccupied the imagination of the inhabitants and travelers in the region. It is said ...
Plants & Animals
Apr 9, 2013
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Researchers have identified a new genus of bat after discovering a rare specimen in South Sudan. With wildlife personnel under the South Sudanese Ministry of Wildlife Conservation and Tourism, Bucknell Associate Professor ...
Plants & Animals
Apr 9, 2013
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(Phys.org) —University of Cincinnati research at the ancient Maya site of Medicinal Trail in northwestern Belize is revealing how populations in more remote areas – the hinterland societies – built reservoirs to conserve ...
Archaeology
Apr 9, 2013
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