Consumers have the power to do more than just respond to products that companies put on the market; they can actually change and develop new markets, according to a new study in the Journal of Consumer Research.
Social Sciences
Oct 15, 2013
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In a paper appearing in Nature's Scientific Reports, Dr. Ramesh Mani, professor of physics and astronomy at Georgia State University, reports that a giant magnetoresistance effect depends on the physical size of the device ...
Condensed Matter
Oct 15, 2013
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When a shop is authentic and the workers are friendly, it can feel like a second home for consumers, according to a new study in the Journal of Consumer Research.
Social Sciences
Oct 15, 2013
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The Associated Press-NORC Center for Public Affairs Research has released the results of a major new survey exploring the views of older Americans about their plans for work and retirement. It provides in-depth information ...
Social Sciences
Oct 15, 2013
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Public administrators draw on a number of different sources to inform their work including the news, blogs, podcasts, etc. But why aren't they drawing on scholarly research from published academics as a key resource and what ...
Social Sciences
Oct 15, 2013
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A particular type of consumer enjoys stories with plots, characters, and imagery that allow them to get lost in the narrative, according to a new study in the Journal of Consumer Research.
Social Sciences
Oct 15, 2013
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Plaster handprints from kindergarten, handprint turkeys, handprints outside Grauman's Chinese Theater in Hollywood—are all part of modern life, but ancient people also left their handprints on rocks and cave walls. Now, ...
Archaeology
Oct 15, 2013
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Scientists at Rice University are enhancing the natural antioxidant properties of an element found in a car's catalytic converter to make it useful for medical applications.
Bio & Medicine
Oct 15, 2013
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Entomologists in the University of Kentucky College of Agriculture, Food and Environment have developed a new control method for mosquitoes. The U.S. Environmental Protection Agency recently granted a permit to begin field ...
Other
Oct 15, 2013
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A team led by Chris Sullivan, a professor of molecular biosciences at The University of Texas at Austin, has provided the first positive evidence that RNA interference (RNAi), a biological process in which small RNA molecules ...
Cell & Microbiology
Oct 15, 2013
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