29/04/2015

A phone with the ultimate macro feature

If you thought scanning one of those strange, square QR codes with your phone was somewhat advanced, hold on to your seat. Researchers at the University of California, Los Angeles (UCLA) have recently developed a device that ...

The trillion-frame-per-second camera

When a crystal lattice is excited by a laser pulse, waves of jostling atoms can travel through the material at close to one sixth the speed of light, or approximately 28,000 miles/second. Scientists now have a new tool to ...

Measuring customer value? Don't overlook product returns

When trying to identify "good" customers, managers often ignore those who return products, or might even consider those customers non-ideal, decreasing the resources devoted to them. In the long term, however, satisfactory ...

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