The color red influences consumers to become more aggressive in online auctions and affects how much they are willing to pay for products as varied as video game consoles and Florida vacation packages, according to a new ...
Social Sciences
Jul 17, 2012
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Packaging an expensive item with a cheap one seems like a no-brainer. But according to a new study in the Journal of Consumer Research, most consumers in this situation are not willing to pay as much for a combination as ...
Social Sciences
Mar 15, 2012
1
0
A study by Columbia Business School Professor Sheena Iyengar, S. T. Lee Professor of Business, Management, and Emir Kamenica, Associate Professor of Economics, University of Chicago Booth School of Business, found the more ...
Economics & Business
Jun 30, 2011
0
0
For all the detailed tools developed to study finance in past decades, relatively few scholars have brought those methods to bear on a pressing social question: How do poor people manage their finances?
Economics & Business
Jan 10, 2011
4
0
Why do people choose present consumption over their long-term financial interests? A new study in the Journal of Consumer Research finds that consumers have trouble feeling connected to their future selves.
Social Sciences
Dec 22, 2010
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0
Why is it acceptable for someone who would never purchase "expired" milk at the store to pour "expired" milk into a cup of coffee at breakfast? A new study in the Journal of Consumer Research explores the reasons consumers ...
Social Sciences
Jan 26, 2009
4
0
People contribute only very little to climate protection, because they underestimate the willingness of others to contribute. This is the central result of a new study by the behavioral economists Peter Andre, Teodora Boneva, ...
Environment
Jul 9, 2021
0
4
In order to study the perceptions held by people all over the world about historical figures and events, as well as what the sense of history is, researchers in the UPV/EHU consolidated social psychology research group participated ...
Social Sciences
Jan 20, 2017
6
5
The company behind an app that allows San Francisco drivers to get paid for the public parking spaces they exit is rejecting an order from the city attorney to stop its operations.
Business
Jun 27, 2014
2
0
Deforestation is the second largest source of CO2 emissions after consumption of fossil fuels. So-called PES programmes, where landowners are paid to replant or protect forests, have been promoted as a way to reduce deforestation. ...
Environment
May 29, 2013
1
0
