Scientist proposes new polling method based on conjoint analysis

Any analysis of exit polling reveals a welter of numbers whose meaning remains slightly elusive, with issues or candidate characteristics described as "very important," "somewhat important," or "not important at all" by voters. ...

Social networks boosts election turnout

About one third of a million more people showed up at the ballot box in the United States in 2010 because of a single Facebook message on Election Day, estimates a new study led by the University of California, San Diego.

On the face of it, voting's superficial

Are voters truly sophisticated and rational decision makers? Apparently not. Their choices are heavily influenced by superficial, nonverbal cues, such as politicians' appearance, according to Christopher Olivola from University ...

Cryptographic voting debuts

(PhysOrg.com) -- Last week, in Takoma Park, Md., a new cryptographic voting system that could ensure accurate vote counts was used for the first time in a real election. MIT’s Ron Rivest, the Viterbi Professor of Electrical ...

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