Caffeine slows down the movement of water molecules

Contrary to the well-known stimulating effect on humans, caffeine slows down the movement of water molecules. Researchers from the NWO Institute AMOLF in Amsterdam and the ESPCI in Paris report this in a recent publication ...

The economics behind Uber's new pricing model

Uber is changing the way it calculates fares, moving to a system that charges what customers are "willing to pay", based on factors like whether you are travelling to a wealthy suburb. But while this change has been met with ...

Report: Mexican activists suffer spyware hack attempt

An internet watchdog group said Saturday that a spyware hacking attempt targeted activists who campaigned against soft drinks and junk foods, and purportedly used Israeli-produced software sold to governments.

Battle of ideas pits tech talent in London docks

The clicking of keyboards fills the hall at a former London dockyard hosting a 24-hour "hackathon" to design applications ranging from the whimsical to the practical and even the potentially life-saving.

The Costco effect: Do consumers buy less variety at bigger stores?

Do consumers make the same choices when products such as beer, soft drinks, or candy bars are sold individually or in bundles? According to a new study in the Journal of Consumer Research, consumers purchase a greater variety ...

Are emotions and eating a marketer's dream?

Both research and popular media tell us that emotions and eating are intrinsically related. How many times have we seen a character in a TV show reaching for the ice-cream tub when feeling particularly down or after a breakup?

Beer brewing comes clean

Behind a simple glass of cold beer lies a quiet industrial revolution promising to take the brewing industry by storm. Although the world's breweries have been recovering CO2 from the brewing process for other industrial ...

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