What influences the rise of influencers?

A model to describe the formation of online communities and rise of influencers on social media platforms, based on the quality of user generated content, is reported in a study published in Nature Communications. The findings ...

Political bias on social media emerges from users, not platform

In this era of political polarization, many accuse online social media platforms such as Twitter of liberal bias, intentionally favoring and amplifying liberal content and users while suppressing other political content.

Members face 'Catch-22' challenges joining online communities

People who seek support online from social media groups may end up not getting the help they need due to privacy concerns, according to a new study by Ben-Gurion University of the Negev (BGU) and Gutenberg University in Sweden.

Brand benefits

Consumer behaviour and the corporate response to a changing marketing landscape have been driven by the advent of social media over the last 15 years or so. There are pros and cons, but companies that manage their social ...

Using artificial intelligence to manage extreme weather events

Can combining deep learning (DL)—a subfield of artificial intelligence—with social network analysis (SNA), make social media contributions about extreme weather events a useful tool for crisis managers, first responders ...

Social media use by young people in conflict-ridden Myanmar

Myanmar youth rely heavily on Facebook for news and information. This can be a platform for disseminating fake news and hate speech. With poor digital literacy skills, these youths may be susceptible to disinformation campaigns ...

Can social networks help us be more creative?

The algorithms that social media platforms use to recommend who we should "follow" are designed to steer us to people who likely share the same ideas and interests.

page 1 from 35