Let customers lie? Research says maybe
(PhysOrg.com) -- Honesty may be the best policy, but new research from the University of Sydney suggests that consumers feel more satisfied if they lie and get what they want than if they tell the truth.
(PhysOrg.com) -- Honesty may be the best policy, but new research from the University of Sydney suggests that consumers feel more satisfied if they lie and get what they want than if they tell the truth.
Social Sciences
Mar 27, 2012
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Tiger Woods's phenomenal talent won him a ton of golf tournaments. But an article published in the latest issue of the Journal of Political Economy shows he has something else going for him: his superstar status hobbles the ...
Economics & Business
Dec 6, 2011
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People who don't feel positive about their appearance are less likely to buy an item they're trying on if they see a good-looking shopper or salesperson wearing the same thing, according to a new study in the Journal of Consumer ...
Social Sciences
Aug 10, 2011
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The perception of negative stereotyping, particularly in the areas of financial services and automobile sales and service, can cause consumers to fear being duped and forgo their purchases, according to new research by University ...
Social Sciences
Feb 23, 2011
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Consumers learn how to use new products best if they get a chance to try them out repeatedly, according to a new study in the Journal of Consumer Research.
Social Sciences
Jun 21, 2010
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Imagine a car dealership where telling a salesperson "I'm just looking" would allow you to do just that. Or an online retailer offering you price cuts or free shipping to improve its relationship with you.
Economics & Business
Apr 9, 2010
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The U.S. recession that began in December 2007 may have officially ended in June 2009, but in terms of job status, pay and retirement options, American workers are feeling its lingering negative impact, according to a new ...
Economics & Business
Sep 17, 2013
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Do not get too friendly with your investment adviser. It lowers your guard and increases your risk of being deceived, warn BI researchers Harald Biong and Kenneth H. Wathne.
Social Sciences
Aug 14, 2009
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