Poll: Majority of Americans support legalization of sports betting

Although gambling on professional sports is illegal in most states, one in five fans have placed a bet and 73 percent of those who did so said it made watching the games more interesting, according to the results of a national ...

No long-term 'star effect' for baseball teams on Twitter

In previous generations, when professional sports franchises had athletes who were considered to be all-star caliber on their teams, those teams would experience a "star effect," which would result in long-term increases ...

Having the 'right' connections only gets you so far

Working with a highly reputable corporate leader helps managers get promoted to senior positions in the short term, but such a career boost is balanced in the longer-term as competitive job markets, including professional ...

Better social media techniques increase fan interest, engagement

Due to the ever-increasing number of people using social media sites such as Facebook and Twitter, businesses and organizations, such as professional sports teams, are expanding their marketing and communication efforts to ...

Game on for a digital revolution in sport stadiums

It's the middle of finals season with tens of thousands of fans turning out at stadiums to cheer their teams to victory. Many fans at these and other sporting events already turn to digital technology by using their smartphone ...

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