Adobe Social gets predictive tool for hyper-targeting

(Phys.org) —Marketing and advertising executives are hearing a lot about the word "predictive," even outdistancing "SEO" as a key goal. That is partly due to software vendors having plenty to say about what their predictive ...

'Predictive policing' takes byte out of crime

Crime fighters have long used brains and brawn, but now a new kind of technology known as "predictive policing" promises to make them more efficient.

Bridging the opportunity gap in social sector AI

Over the last decade, AI has reshaped the commercial sector and consumer habits—think recommender systems for online shopping or streaming services. While many businesses have jumped headfirst into artificial intelligence, ...

Predictive analytics pays off with complementary investments

The predictive analytics industry is slated to earn more than $273 billion in 2022. Yet, despite the hype over big data and the forecasting power of tools such as statistical modelling and machine learning, not all firms ...

Not just for kids: a leap for seniors at Vegas tech show

With artificial intelligence to detect falls, virtual reality to combat isolation and "powered" clothing to assist the incapacitated, the tech world is stepping up its effort to "disrupt" aging.

IBM to work to curb China pollution

IBM said Monday it had signed an agreement to help curb pollution in China, starting with the dangerous smog that afflicts Beijing.

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