How do consumers compare prices? It depends on how powerful they feel
Your reaction to the price on a bottle of wine or another product is partly a response to how powerful you feel, according to a new study in the Journal of Consumer Research.
Your reaction to the price on a bottle of wine or another product is partly a response to how powerful you feel, according to a new study in the Journal of Consumer Research.
Social Sciences
Sep 10, 2013
1
0
Global smartphone sales soared in 2012, taking a huge slice of a mobile phone market that was otherwise flat, survey data showed Friday.
Business
Jan 25, 2013
0
0
Credit card rewards are the new social currency. Citibank customers can now use Facebook to pool their rewards points online.
Internet
Jan 3, 2012
1
0
Customized shoes, personalized drinks and specialized menu offerings. In a world where carbon copies of products are everywhere, retailers have to make their products stand out and provide customers with a unique purchasing ...
Economics & Business
Feb 18, 2024
0
2
In an effort to reduce costs and improve customer satisfaction, retailers have implemented self-checkouts in stores across the country. They have become increasingly popular, but some brands like Walmart are removing self-checkouts ...
Social Sciences
Jan 4, 2024
1
1
As Canadians grapple with the rising cost of living, many consumers are reevaluating their daily choices and purchase habits. The cost of groceries is forcing many households to make difficult decisions, like having to choose ...
Economics & Business
Oct 12, 2023
0
6
Moral values such as purity and loyalty are often linked with hateful language, according to a study published in PNAS Nexus. Scholars in the field of natural language processing (NLP) have, in recent years, focused on improving ...
Social Sciences
Jul 13, 2023
0
3
Three-quarters of British shoppers are loyal to their usual supermarket, but the UK retail sector is no stranger to the complex and fluctuating needs of its customers.
Economics & Business
Apr 4, 2023
0
0
An international team of researchers finds that the social media messages that resonate best with loyalty program members differ from the posts that work best with other customers. The finding could inform how best to craft ...
Economics & Business
May 9, 2022
0
6
Personalization is not a new phenomenon in marketing. It existed before the internet. In 1892, Sears, an American chain of department stores, was amongst the first companies to embrace the concept through direct marketing. ...
Economics & Business
Apr 8, 2022
0
28
Loyalty is faithfulness or a devotion to a person, country, group, or cause (Philosophers disagree as to what things one can be loyal to. Some, as explained in more detail below, argue that one can be loyal to a broad range of things, whilst others argue that it is only possible for loyalty to be to another person and that it is strictly interpersonal.)
There are many aspects to loyalty. John Kleinig, professor of Philosophy at City University of New York, observes that over the years the idea has been treated by creative writers from Aeschylus through John Galsworthy to Conrad, by psychologists, psychiatrists, sociologists, scholars of religion, political economists, scholars of business and marketing, and — most particularly — by political theorists, who deal with it in terms of loyalty oaths and patriotism. As a philosophical concept, loyalty was largely untreated by philosophers until the work of Josiah Royce, the "grand exception" in Kleinig's words. John Ladd, professor of Philosophy at Brown University writing in the Macmillan Encyclopaedia of Philosophy in 1967, observes that by that time the subject had received "scant attention in philosophical literature". This he attributed to "odious" associations that the subject had with nationalism, including the nationalism of Nazism, and with the metaphysics of idealism, which he characterized as "obsolete". He argued that such associations were, however, faulty, and that the notion of loyalty is "an essential ingredient in any civilized and humane system of morals". Kleinig observes that from the 1980s onwards, the subject gained attention, with philosophers variously relating it to (amongst other things) professional ethics, whistleblowing, friendship, and virtue theory.
This text uses material from Wikipedia, licensed under CC BY-SA