Understanding identity in online worlds

For Rosa Mikeal Martey, professor in Journalism and Media Communication, the relationship between identity in the offline world and identity construction in a virtual world has always been of research interest. For her dissertation, ...

Football instant replays can affect fans' brand attitude

The result of football instant replay video reviews can alter a consumer's perception of a brand, according to a study conducted by researchers at the University of Georgia Grady College of Journalism and Mass Communication.

Modifying a virtual environment in just a few clicks

Creating and modifying a virtual reality environment just got a lot easier thanks to software being released today by Imverse, an EPFL spin-off. The secret behind Imverse's program, which works much like a photo editor, is ...

The future of reality

Think you know reality? Think again! In 2018, digital technologies are moving into the physical world.

Pac-Man meets biotechnology

Scientists in the U.S have a designed a computer game that could help with biomedical research.

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