For sports fans, the story—not the victor—makes the difference in enjoyment
A new study has concluded that sports fans love to root for a hero and against a villain, but if the game is exciting, they'll enjoy it no matter who wins.
Jan 15, 2013
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When wanting is more important than having: Will that new car really make you happy?
Materialistic consumers may derive more pleasure from desiring products than they do from actually owning them, and are willing to overspend and go into debt because they believe that future purchases will transform their ...
Measuring the impact of customer word-of-mouth
(Phys.org)—Facebook advertisers know that we are more likely to trust brand endorsements if they come from our friends, yet University of Queensland student Teegan Green says many businesses underestimate how much it costs ...
Study: Working moms multitask more and have worse time doing so than dads
Not only are working mothers multitasking more frequently than working fathers, but their multitasking experience is more negative as well, according to a new study in the December issue of the American Sociological Review.
Adoptive parents put through wringer- new report finds
The first ever comprehensive report on people's experiences of the adoption process in Victoria reveals that many found the current system to be inflexible and focused almost exclusively on administrative tasks and bureaucratic ...
Study finds consequences of co-worker rudeness are far-reaching
A co-worker's rudeness can have a great impact on relationships far beyond the workplace, according to a Baylor University study published online in the Journal of Organizational Behavior. Findings suggest that stress created ...
Do we buy cosmetics because they are useful or because they make us feel good?
A study by the University of the Basque Country (UPV/EHU) shows that people who use cosmetics buy these products primarily for emotional reasons. The study was carried out on facial creams (hydrating and nutritive ones, coloured ...
Philips Emotions Jacket -- a new level in immersive cinematic experience
The Emotions Jacket is a research platform that uses the sense of touch to take the cinematic experience to new levels, allowing viewers to experience the intense emotions felt by characters on-screen. While other viewing ...
Promises come at a price
Be careful what you promise people. You are not just obliging yourself to keep your promises; other people will hold you to account for them as well. Dutch-sponsored researcher Manuela Vieth investigated how the behaviour ...
Love at first aria
A passion for opera starts with an initial explosive, emotional experience. This is followed by a gradual learning process over a number of years during which fans discover how to truly appreciate it fully. Through his observation ...
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