When social irresponsibility goes viral

Branding is everything in marketing and the public perception of a company and its products and services. If consumers engage with a brand, if they love a brand, they are likely to be repeat customers and moreover will often ...

How to successfully implement digital strategies

In our digital age, companies need more than just a digital footprint to get ahead of the game. Increasingly, many companies—both large and small, established or start-ups—are implementing digital strategies. In implementing ...

Amount of information in visible universe quantified

Researchers have long suspected a connection between information and the physical universe, with various paradoxes and thought experiments used to explore how or why information could be encoded in physical matter. The digital ...

How racial bias can limit Internet access for people of color

Coffee shops and casual restaurants are an important part of American life. Even beyond the food and drinks they sell, they offer us a place to use the restroom or rest our feet while we're out and about, and they provide ...

Smart technology is not making us dumber: study

There are plenty of negatives associated with smart technology—tech neck, texting and driving, blue light rays—but there is also a positive: the digital age is not making us stupid, says University of Cincinnati social/behavioral ...

Study examines stay-at-home worker productivity potential

Working from home has become part of the so-called "new normal" for many people during the COVID-19 pandemic. However, there has been a move underway towards increased telecommuting for many years. Writing in the Global Business ...

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