Curves or angles? Shapes in businesses affect customer response
When you're waiting in a busy restaurant or doctor's office, it may matter whether the tables, light fixtures and other objects are round or square.
When you're waiting in a busy restaurant or doctor's office, it may matter whether the tables, light fixtures and other objects are round or square.
Economics & Business
May 1, 2018
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It's well known that the vast majority of America's largest corporations use social media platforms to boost their brands, especially Twitter, Facebook, and YouTube. But the precise link between consumers, social media, and ...
Economics & Business
Sep 19, 2017
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21
Despite the millions companies spend to gather information about customer satisfaction, senior managers often fail to understand those customers' expectations.
Economics & Business
Jul 26, 2017
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Specialized "competency-based" cabin service training for airline flight attendants seems to improve customer satisfaction levels, according to a study in the July 2017 edition of the double-blind, peer-reviewed Journal of ...
Economics & Business
Jul 5, 2017
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4
There is almost always a cringeworthy public apology to watch. Most recently, it was YouTube star PewDiePie, who had to apologise for alleged anti-semitic content in his video posts. In the same week, the London Dungeon issued ...
Social Sciences
Feb 21, 2017
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158
Satisfy your customers and win in the stock market, says a new study by a team of researchers from Michigan's University Research Corridor, who found positive stock returns on customer satisfaction far out-distance competitive ...
Economics & Business
Sep 6, 2016
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Empowering customers to give feedback to service providers can have a key motivational impact on employees' creativity and customer satisfaction, two important service outcomes, according to a new study by management experts ...
Economics & Business
Oct 14, 2015
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Feeling less satisfied with the businesses you patronize? It might be because those businesses are in a lot of debt. According to a new study in the Journal of Marketing, a company that has a lot of financial leverage—that ...
Economics & Business
Sep 23, 2015
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26
After Amazon announced plans last week for a day of online retail discounts July 15 comparable to Black Friday, Wal-Mart is launching a rival sale online the same day. Who will win the e-commerce battle? Winning is a matter ...
Economics & Business
Jul 14, 2015
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185
When managers create a culture where employees know the boss puts employees' needs over his or her own, measureable improvements in customer satisfaction, higher job performance by employees, and lower turnover are the result, ...
Economics & Business
May 6, 2015
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215