The role of history in how efficient color names evolve

Suppose two speakers of the same language are playing a guessing game where each has the same color swatches, and Player 1 tries to get Player 2 to guess a hue by naming the color. If the second player consistently guesses ...

Scientists reveal why blueberries are blue

Tiny external structures in the wax coating of blueberries give them their blue color, researchers at the University of Bristol can reveal. This applies to a lot of fruits that are the same color including damsons, sloes ...

Structural color ink: Printable, non-iridescent and lightweight

A new way of creating color uses the scattering of light of specific wavelengths around tiny, almost perfectly round silicon crystals. This Kobe University development enables non-fading structural colors that do not depend ...

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