How Twitter helped Trump win the U.S. Elections

New research published today, 9 April, 2019 found a movement of Twitter followers helped President Donald Trump garner support during his election campaign for the 2016 U.S. presidency.

NASA begins final year of airborne polar ice mission

This is the last year for Operation IceBridge, NASA's most comprehensive airborne survey of ice change. Since the launch of its first Arctic campaign in spring 2009, IceBridge has enabled discoveries ranging from water aquifers ...

How measurable is online advertising?

Researchers from Northwestern University and Facebook in March published new research in the INFORMS journal Marketing Science that sheds light on whether common approaches for online advertising measurement are as reliable ...

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