Facebook wants to increase its advertising and get more clicks on all kinds of ads. It believes tapping into the lucrative small business market will help it achieve those goals.
Business
May 6, 2014
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Are you a big fan of Apple or Nike, or a hater of McDonald's? A new study from the W. P. Carey School of Business at Arizona State University shows love-it or hate-it brands probably won't perform exceptionally well in the ...
Economics & Business
Apr 17, 2014
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In most industries today global competition thrives. And typically within each market in each industry there are leaders, challengers and often multiple niche players who can all eke out a good living. For example in the ...
Economics & Business
Nov 14, 2013
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Canadian tech pioneer BlackBerry, which earlier this week agreed to a $4.7 billion buyout, said Friday that it lost $965 million in the second quarter.
Business
Sep 27, 2013
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Japanese electronic giant Panasonic said Thursday it will abandon research into new smartphones for retail consumers at home as it struggles to make inroads in a sector dominated by Apple and Samsung.
Business
Sep 26, 2013
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Can world-saving claims like "not tested on animals" and "phosphate free," help sell bottles of shampoo and bars of soap? A new study from Concordia University's John Molson School of Business proves such statements can make ...
Social Sciences
Sep 17, 2013
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Microsoft is wagering $7.2 billion on the idea that owning Nokia's phone business will help the software giant grab a bigger slice of the mobile computing market from Apple and Google.
Business
Sep 3, 2013
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The path forward for Microsoft following news of chief executive Steve Ballmer's departure remains murky as the tech giant seeks to get back on the edge of innovation.
Business
Aug 23, 2013
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When evaluating the performance of a brand in a certain territory, it might be more appropriate to evaluate it against its local competitors as opposed to its performance in other territories, according to research from a ...
Economics & Business
Aug 14, 2013
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We are constantly bombarded with a seemingly limitless amount of new music in our daily lives. But why do we keep coming back to that one song or album we couldn't get enough of in college?
Internet
Jul 23, 2013
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