You might start seeing more ads when getting directions from Google's popular mapping service.
An outdoor advertising company that owns thousands of billboards across the country, including in Times Square, and around the world, is using mobile phone data to learn about people who are passing their displays in order ...
Arizona has long been a haven for astronomers who take advantage of its mountain peaks and vast stretches of dark, desert sky to gaze at stars and planets. The state is also home to a thriving billboard industry whose signs ...
A company's brand may crash and burn if video game players perform poorly when they use branded products as part of the game, according to a team of researchers.
From board rooms in Japan to songwriter's rooms in Nashville, a debate is brewing in music industry circles about the financial and creative value of streaming music, even as its popularity and impact skyrocket.
The Billboard chart, the benchmark for US music sales, will next week start to include streaming in its measurements to reflect the rapid growth of services such as Spotify.
A new study published in Traffic Injury Prevention has found that drivers take more and longer glances at electronic billboards than regular signs, indicating a possible link between these digital signs and highway crashes.
Ah, the Christmas season. It's the most wonderful time of the year. A time to celebrate peace, love and the religious beliefs of America's religious majority – whether you like it or not.