Earlier wheat planting will boost yields in eastern India

Adjusting the sowing dates for wheat in eastern India will increase untapped potential production by 69%, new research shows, helping to ensure food security and farm profitability as the planet warms.

Predictive analytics pays off with complementary investments

The predictive analytics industry is slated to earn more than $273 billion in 2022. Yet, despite the hype over big data and the forecasting power of tools such as statistical modelling and machine learning, not all firms ...

Tapping overlooked marketing data to drive business growth

Researchers from University of Houston, Columbia University, Emory University, and University of Connecticut published a new paper in the Journal of Marketing that reviews factors that contribute to the disconnect between ...

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