Learning from our mistakes: Consumers won't be deceived twice

Sometimes a high price tag, a label, or an ingredient can lead us to believe that we're purchasing a high-quality item. But what happens if the attribute that attracted us to the product is false or meaningless? A new study ...

Letters of recommendation may disadvantage young women scientists

Letters of recommendation - critical to young scientists' chances of being hired for postdoctoral research positions - may be disadvantaging women from the very start of their careers, and the professors writing those letters ...

Why people often don't properly prepare for hurricanes

Over the past few decades, advances in hurricane forecasting, construction codes, and evacuation procedures have helped to save lives and mitigate property damage. Yet economic damage from hurricanes has steadily increased. ...

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