A framework for businesses using avatars

An associate professor of marketing at The University of Texas at Arlington says digital avatars can replace a sales force and customer service employees at a fraction of the cost.

Avatar marketing: Moving beyond gimmicks to results

Researchers from University of Texas-Arlington, University of Virginia, Sun Yat-Sen University, and University of Washington published a new paper in the Journal of Marketing that seeks to advance the discipline of avatar-based ...

Monkeys appreciate lifelike animation

Monkeys can overcome their aversion to animated monkeys through a more realistic avatar, according to research recently published in eNeuro.

Learning in virtual spaces

Wuerzburg students of teacher training who like to try something new can look forward to the coming semesters. They will have the chance to try-out ViLeArn, a recently developed social-VR platform targeting virtual embodied ...

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