BuzzFeed to cut jobs, refocus advertising

BuzzFeed said Wednesday it was cutting an estimated 100 jobs as the news and entertainment website reorganizes its advertising efforts in the face of disappointing revenues.

Facebook moves toward revealing political ad backers

Facebook said Friday it would take steps to deliver on a promise to reveal backers of political advertisements to boost transparency in the wake of criticism of the social network's role in the 2016 US election.

Facebook's election role is likely to increase

Negative headlines. Congressional inquiries. Corporate apologies. The heightening scrutiny surrounding Facebook after it allowed Russian trolls and inflammatory political ads to spread on its network is the kind of thing ...

Lost in translation: When humor kills the message

Getting a laugh may not help get the road safety message across, with a new QUT study showing humorous driver sleepiness advertisements can get lost in translation.

Google takes aim at hated auto-play video ads

It may come as a surprise that the video ads that pop up and yell at you when you visit many websites are not considered the most annoying form of online advertising.

Do minorities prefer ads with white people?

The marketplace is becoming more inclusive than ever. Today, advertisements that include models from ethnic minorities are commonplace. That wasn't the norm a few decades ago.

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