Researchers from the University of Southern California, University of Houston, and Uber Technologies, Inc. published a new paper in the Journal of Marketing, which finds that in order to create viral ads, brands should arouse ...
Economics & Business
Jun 7, 2019
0
4
Facebook's advertising platform was not built to help social media users understand who was targeting them with messages, or why. It is an extremely powerful system, which lets advertisers target specific users according ...
Internet
May 15, 2019
2
10
For more than half a century, biologists studying Antarctica focused their research on understanding how organisms cope with the continent's severe drought and the coldest conditions on the planet.
Ecology
May 9, 2019
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118
As the tech industry faces criticism and regulatory pressure over its handling of user data, Apple has positioned itself as a champion for privacy.
Consumer & Gadgets
Apr 17, 2019
2
17
Facebook will block election advertising from outside Australia ahead of polls next month, in the wake of growing criticism of the social media giant's role in the spread of disinformation.
Internet
Apr 5, 2019
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8
Facebook is working to prevent livestreams of terror attacks such as the one in New Zealand but it does not plan to introduce a delay on live feeds, CEO Mark Zuckerberg said.
Internet
Apr 4, 2019
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8
Researchers from the Kelley School of Business at Indiana University and at Goizueta Business School at Emory University published new research in the INFORMS journal Marketing Science which reveals that advertisers can see ...
Economics & Business
Apr 3, 2019
0
3
Hundreds of ads on Facebook promised U.S. homeowners that they were eligible for huge state tax breaks if they installed new solar-energy panels. There was just one catch: None of it was true.
Internet
Apr 2, 2019
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7
Facebook said Friday it is further tightening requirements for European Union political advertising, in its latest efforts to prevent foreign interference and increase transparency ahead of the bloc's parliamentary elections.
Internet
Mar 29, 2019
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9
Ads for major US corporations like General Electric and home improvement retail chain Lowe's are appearing, often without their knowledge, on internet hookup sites, underscoring advertisers' difficulty in controlling their ...
Internet
Mar 22, 2019
0
13
