Tesla readies updated 'secret masterplan' (Update)

Tesla CEO says he's working on another secret  'masterplan'
In this Wednesday, Dec. 2, 2015, file photo, Tesla Motors Inc. CEO Elon Musk delivers a speech at the Paris Pantheon Sorbonne University as part of the United Nations Climate Change Conference in Paris. Musk, under pressure after a fatal crash involving one of his electric cars, went on Twitter Sunday, July 10, 2016, to say he's working on another "Top Secret Tesla Masterplan.'' He said he hoped to publish details later in the week. (AP Photo/Francois Mori, File)
Electric carmaker Tesla is preparing an updated "secret masterplan" as the company looks to rebound from concerns over the safety of its "Autopilot" semi-autonomous driving mode.

Company founder Elon Musk announced on Twitter Sunday that the new roadmap for the California company would be coming this week.

"Working on Top Secret Tesla Masterplan, Part 2. Hoping to publish later this week," he wrote.

This would update the "masterplan" announced by Musk in 2006 when he promised "an electric car without compromises" and a long-term vision of building "affordably priced family cars."

Tesla Motors launched its first electric car in 2008 called the Roadster, which had limited distribution, followed in 2012 by the Model S, which has gained appeal globally among well-heeled buyers willing to pay some $70,000 or more.

The company has begun plans for its more affordable Model 3, at roughly half the price of the Model S, and has received more than 300,000 pre-orders.

But Tesla's reputation has been hit by a fatal crash involving its self-driving system in Florida, and another crash in Pennsylvania, sparking federal safety investigations.

Tesla said earlier this month a driver was killed while using the Autopilot system on its Model S electric car.

In the second crash, according to the Detroit Free Press, the owner of a Model X, Tesla's newest, SUV-styled model, told police the car was using Autopilot when it crashed and rolled over.

Tesla has warned drivers that its Autopilot is not fully autonomous and that motorists must still be vigilant when using the system, which can automatically change lanes, manage speed and brake to avoid a collision.

The future of Tesla has become a fresh challenge for Musk, the South African-born entrepreneur who was a co-founder of PayPal and also runs the private space exploration firm SpaceX.

The company is planning to ramp up production of vehicles, with a major element of the plan being the creation of a "gigafactory" in Nevada that will produce the special batteries needed for the cars.

Tesla and other automakers have been working on autonomous driving features, seen as one step toward self-driving vehicles with an eye toward improving road safety.

On Monday, the Wall Street Journal reported that the US Securities and Exchange Commission was probing whether Tesla violated securities laws by failing to disclose the Florida crash, which took place in early May, to investors ahead of the sale of $2 billion in stock held by Tesla and Musk.

Tesla said it had not been contacted by the SEC about the issue.


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Jul 11, 2016
Business is down, welp, time to crank up the old hype machine again and troll for new investors!

Jul 11, 2016
stock is going to 300 this ponzi aint done yet!

Jul 11, 2016
I'm pretty sure you don't understand business


I'm absolutely sure of it, because I can't understand how Elon Musk can run his enterprises at a loss for decades and stay afloat simply by periodically launching new pie-in-sky hype projects on top of the previous ones that haven't turned profitable. He's over-extending himself.

He seems like a man who pays off his credit card bill with another credit card.

Jul 11, 2016
Amazon (AMZN) had a PE of 3659.08 on Dec 20, 2012 and yet today the stock is near an all time high of 754 and the 5th largest market cap of all companies at $353 billion. So the lack of earnings in the history of a company is not a hindrance towards the eventual profitability and success of a company.

Jul 11, 2016
This comment has been removed by a moderator.

Jul 11, 2016
[qWell I don't see how the ownership/executives can be getting pay checks when their businesses are losing money.

Actually I do. Its facetious

]
I'm pretty sure you don't understand business


I'm absolutely sure of it, because I can't understand how Elon Musk can run his enterprises at a loss for decades and stay afloat simply by periodically launching new pie-in-sky hype projects on top of the previous ones that haven't turned profitable. He's over-extending himself.

He seems like a man who pays off his credit card bill with another credit card.

Jul 12, 2016
This comment has been removed by a moderator.

Jul 12, 2016
this person is really great !!! hats off to him

Regards

Ashok Musle

Kool Car Services / Kartika Travels

Jul 12, 2016
So the lack of earnings in the history of a company is not a hindrance towards the eventual profitability and success of a company.


Yes, but you're talking about a company going from bad to good in 4 years. Tesla Motors for example has been running in the red since 2003 and there's no indication they will turn up any time soon because they can't make the cars they've promised, nor the batteries they've promised - the factories and production lines don't even exist yet, and even the existing production lines are running behind schedule and are building a backlog.

Yet Mr. Musk is making new plans and announcing new products, drawing up hyperloops and bailing his cousin out of SolarCity with investor money, while playing Thunderbirds with SpaceX's R&D budget (which is actually investment capital from NASA and Google).

Jul 13, 2016
Building manufacturing plants is a very expensive process; the battery plant will be over a billion dollars once done. Paybacks are measured in decades. It's not like slapping some code on a server and calling it a company.

Jul 13, 2016
Folks, get an EV before you disparage them.

You will not go back to the polluting, noisy, maintenance-intensive ICE.

Jul 13, 2016
This comment has been removed by a moderator.

Jul 13, 2016
My car is powered by my PV panels.

Have a gripe? How good is your bike in the rain and snow?

And if we get rid of roads, how will you get to the bike store?

Jul 13, 2016
You will not go back to the polluting, noisy, maintenance-intensive ICE.

Like you did, burning $150 a month in gasoline. Big oil is missing you, but coal is very happy that you are burning as much if not more now.

Jul 13, 2016
@ Sheik - Good call on the eggshell thin ego.

Jul 13, 2016
"but coal is very happy that you are burning as much if not more now."
---------------------

Where are you? Are you completely ignorant of our grid? No coal here.

And my car and house are both powered by my solar cells.

How do you get your power?

What do you drive?

Jul 13, 2016
Before you continue to denigrate EVs, go drive one.

I'll bet you have never been in one.

Jul 13, 2016
Gkam, do you get paid to schill these evs? You seem to think everyone will just "come around" once they drive one.
Perhaps you could consider that not everyone is a hippie chick such as yourself. They drive what they want to, for the reasons they consider to be important.

I am greatly amused by you, Gkam. A person who bases their self-worth on how energy efficient their life style is, and can be put on the defensive by someone who rides a bike. LoL.

As for Elon, Eikka had it right with his first post.
http://www.reuter...CN0ZT1HH

Jul 13, 2016
And what about a sniper who exists only to snipe? Who are you? Too SCARED to reveal yourself, so you can hide from real people?

Too worried about being exposed to take responsibility for your silly words?

No, you are not amused, you are offended by someone with greater experience.

I do not think everyone will want one once they drive one, but if you want to opine, I suggest you do it from experience, not emotion.

Jul 13, 2016
The problem with your reasoning is that you don't know what experience I have, therefore your assumptions are purely ego-driven.

As for posting, I do, under a different name, it is the nature of the comments section that allows this. (It's not a forum, dumbass!) It avoids Otto, although we converse sometimes.

You could do this too, but you ALWAYS talk about yourself so you really couldn't get away with it.

By the way, "on topic" doesn't mean talking about you.

Since you keep challenging me to give you my personal information, give me a clue to what you would do with it.

What would you do with it? I've asked 5 times before. Go for 6?

Jul 13, 2016
I just want to know why you are so SCARED. Do you fear me? I do not fear you, nor any of the others. You are all just anonymous snipers.

I only talked about myself in regard to experience in these fields, and those of you without such experience are tired of it. But if the experience was yours, I suspect we would hear about it.

You opine on things in which you have no personal knowledge. Perhaps you can go out and get some yourself?

Jul 13, 2016
Ha Ha, I am not scared at all. The word I would use is prudent. Just because you were too stupid to not take your Social Security number from something you gave to somebody else doesn't mean I have to be that stupid also. The fox who loses his brush...

No, gkam, I do not fear you.

If you talk about yourself in regard to topics here, you are changing the topic to yourself.
There are at least 8 people that have told you this, the latest I believe is SteveS.

Most people tell you this out of kindness, but you get defensive , call them unreal, or whatever, and talk about yourself some more. You can check this, your comments are forever.

I very rarely "opine" on anything at all as Estevan57.

As for experience, you've live in one place for your whole life, what the F do you know?

You are as naive as a child when it comes to the internet.

Jul 13, 2016
"I very rarely "opine" on anything at all as Estevan57"
--------------------------------------------
Except when you are screaming "Dumbass!"?

How about some of you internet snipers get real and take responsibility for your nasty words? Not fearing you, I identified myself. But you folk are too scared to fess up or to own up to your words.

I understand your fears, . . the ottos of the world. But you cannot hide forever, none of you. Sooner or later, you will have to face up to your words and deeds. Only the Bush and Cheneys of the world get away with crimes.

Jul 13, 2016
"Dumb as a rock, he is." - Yoda.
I usually shake my head and chuckle when telling you you are a dumbass.

Jul 13, 2016
Lived my entire life in one place? Get that from Wiki? Yeah, and it was really messy when we had the Vietnam War in my living room. The entire Electronic Battlefield was in my kitchen. Test Pilot School used the back yard.

You stay-at-home folk have no idea, . . . you get your quotations from imaginary beings.

Jul 13, 2016
Please forgive me, 4 years in the AF 50 years go qualifies you as a world adventurer. not.
Your barracks was your toilet? I hear the "served" card being pulled out...

And that makes six times I have asked you what you would do with my personal information if I gave it to you. Someone can't answer a question, can he?

Jul 13, 2016
Why are you so interested in my bathroom activities?

Three years, six months, and 27 days of service. How about you?

I did not say I was a world-wide adventurer, but you asserted I lived here my entire life. Another lie, or just another emotional response while unable to discuss the issue?

Give it up. You are reaching like otto and Ira and Rumpy, trying to find a way to insult me. You folk are not even real. You are anonymous internet snipers, the lowest form of life.

Jul 13, 2016
and Ira
I pass Skippy. One.

Jul 14, 2016
Not only that, they dump on anyone with experience in whatever field is being discussed. As anonymous snipers, they think they can get away with being nasty. I am trying to get PO to force everyone to admit their true identities, and that will get rid of the snipers.

Jul 14, 2016
Elon needs to heed the advice of the same consumer magazine that used to praise his product.

The lack of transparency concerning the recalls and safety of his autos has a good chance of turning out to be a major problem for his company.

"Consumer Reports magazine on Thursday urged Tesla Motors Inc (TSLA.O) to disable the automatic steering function on its electric vehicles and change the name of its Autopilot driving-assist system, which is under investigation after a driver was killed while using it."

http://www.reuter...CN0ZU1AO

Jul 14, 2016
How many folk buy a Tesla so they can drive "hands off"? Probably not many.

This does not seem to stop the other manufacturers from working on them, either.

Jul 14, 2016
How many people would think that a feature called "Autopilot" would still require them to have hands on the wheel and be vigilant? Probably not very many. The dead guy probably didn't.

The other person who crashed and rolled over while hands on and using the system probably doesn't think much of the system now.

If you call a feature "Autopilot" to sell cars, there is the expectation that you should not have to have the same vigilance as regular driving. Hence the Consumer Reports warning and suggestion to change the name to something less misleading.

If the description of the system persuades people to use it like the airplane system it is named after, perhaps it needs to perform better. Does it beep or give visual alarm when hands are off the wheel? No? Then it needs a different name.

Jul 14, 2016
Correction: The person who crashed and rolled over did NOT have the system activated.

Jul 15, 2016
Lived my entire life in one place? Get that from Wiki? Yeah, and it was really messy when we had the Vietnam War in my living room. The entire Electronic Battlefield was in my kitchen. Test Pilot School used the back yard.

You stay-at-home folk have no idea, . . . you get your quotations from imaginary beings
George kamburoff, nomad... refugee... forced to flee from the 12+++ jobs he apparently lied himself into and then out of again...
https://www.youtu...86y30Ufc

Jul 15, 2016
Poor "otto" just a porky wannabe hiding behind a phony name, unable to take responsibility for his own words, . .

Got to you, "otto"? Still dreaming of me? I am your fixation, I have captured you emotionally, and you cannot let go. It is your own silly lack of character, attacking folk while hiding like a coward.

Stick to the topic, and outgrow your need for getting even with those who bested you.

Jul 15, 2016
stick to the topic
I thought this was the topic:
Lived my entire life in one place? Get that from Wiki? Yeah, and it was really messy when we had the Vietnam War in my living room. The entire Electronic Battlefield was in my kitchen. Test Pilot School used the back yard
-didnt you???
outgrow your need for getting even with those who bested you
... So how is inadvertently exposing you and your family to potential harm by sharing your name, address, work and service history (the small part thats actually true) and social security # on the internet, 'besting' me?

George kamburoff is tricked into trashing himself and revealing how inept he is in a public forum, and then claims its a victory.

And doesnt realize it shows how fucked up he is.
Got to you, "otto"?
I think you got to you. George kamburoff is his own worst enemy.

Done a web search of george kamburoff lately? Do you see what any typical client would see?

Is this a victory as well?

Jul 15, 2016
The truth: Clients would not want to share their personal info with a compulsive liar and braggart such as george kamburoff, who is here every day sharing such sensitive personal info so recklessly and irresponsibly in a public forum.

An eternal legacy of someone whom no client would feel inclined to trust.

Jul 15, 2016
gkam:
How many folk buy a Tesla so they can drive "hands off"? Probably not many.

If I had one, I would try Autopilot now and then, but not use it. Letting the car drive, but having to keep my hands on the wheel and stay vigilant would not be easy. It's not what I want. I want real autopilot. Having it be likely that the car could toss back to the driver at any moment reminds me of some air crashes where the autopilot was increasingly compensating for some effect. Then when it could no longer do so, it disengaged, surprising the pilots with an aircraft in an unstable condition.

Jul 15, 2016
Estevan57:
How many people would think that a feature called "Autopilot" would still require them to have hands on the wheel and be vigilant? Probably not very many. The dead guy probably didn't.
My understanding is that he was quite a fanboi, so probably knew the limits. He just... chose poorly. I suspect he let his enthusiasm get the better of him. There was some talk he was watching a movie at the time of the crash.

There was another, non-fatal crash that totaled the car. But the idiot was driving on a twisty two lane road at night - hardly what AP is documented as being able to handle. Yet the guy wants another Tesla...

I agree with the renaming. Maybe to activate the feature the car can give a quiz on the AP feature. If you fail, it locks out for a day or so. Have to pass a new weekly quiz to keep activated. In theory the driver can make an informed choice about the risks, but what about the rest of us on the road??

Jul 15, 2016
Which state was it which had only two cars in it, . . . and they collided?

Jul 15, 2016
Which state was it which had only two cars in it, . . . and they collided?

Supposedly, it was in my state, Ohio. The story does not seem to be verifiable though. Guess they did not have that "manual pilot" technology worked out yet. (Still don't.)

Jul 15, 2016
@ Gkam - The state of confusion.

@ Carbon_unit - I agree with your sentiment about the autopilot. For me its an all or nothing deal, either some sort of programmed safety response, like the Mercedes, BMW, Porsche, etc, or total automatic and completely trustworthy control of the car.

I do wish Mr. Musk well with his businesses, especially Spacex, for the way they shake up the status quo. (I hate the word disruption). Thats why I find it dismaying that he has started acting like the corporate model that so many despise.

Here's a cynical idea - A perfect "Autopilot" allows the automaker to replace the steering wheel with a big screen phone so people can be spoon fed advertisement that matches the demographics of where they drive, what they talk about, AND collects Pokemon at the same time.

His stock prices would go through the roof.

Jul 16, 2016
Yes, I wish Musk great success. SpaceX has been fascinating to watch as they aggressively knock down launch costs. BTW, the CRS-9 mission is scheduled for launch at 12:45 am Eastern on July 18th. Since this is to ISS, not geosynchronous orbit, they should be able to recover another booster. Looking forward to seeing one get reused.

I hope he can make a major improvement in batteries too.

Jul 16, 2016
Like him or not, that guy has changed the world. He alone caused the Detroit automakers to open engineering bureaus in Silicon Valley, to try to steal the "secret" of how things are developed. It's easy, we are liberals and accept folk for what they are, and get the ones linear-thinking folk do not.

This area celebrates innovation, not the status quo, favored by "managers".

Jul 17, 2016
You will not go back to the polluting, noisy, maintenance-intensive ICE.

Like you did, burning $150 a month in gasoline. Big oil is missing you, but coal is very happy that you are burning as much if not more now.


No monkey goracle, wrong again, he said his car is powered by solar panels, was that last sentence a bit hard to read overpowering those 2 braincells... again ? ;)

Jul 17, 2016
Lol helo this guy is a nutcase

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