Wal-Mart will stop selling Amazon.com Kindles

September 20, 2012

(AP)—Wal-Mart Stores is phasing out selling Amazon.com's Kindle tablet and e-readers, the world's largest retailer said Thursday.

Wal-Mart says the decision was made as part of its overall merchandising strategy to offer a broad assortment of products at low prices. Wal-Mart Stores will continue to sell a range of tablets and e-, including Apple's , the Barnes & Noble's Nook, and devices from Samsung, Sony and others.

The move echoes Target Corp.'s decision to stop offering the Kindle in May after selling it for two years following a merchandise review.

Wal-Mart spokeswoman Sarah Spencer says the Bentonville, Ark., company will continue to sell its existing inventory of Kindles until it is depleted.

Amazon.com, based in Seattle, declined to comment.

Explore further: Target phasing out Amazon's Kindle

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