Groupon acts locally with $10 credit offer

December 19, 2011 By BARBARA ORTUTAY , AP Technology Writer

(AP) -- Groupon is thinking locally. The online deals site is offering a $10 credit to the first 150,000 people who purchase a local Groupon by Dec. 24.

The offer looks like a response to a recent promotion by Amazon that critics said hurt brick-and-mortar businesses. Last Saturday, Amazon.com Inc. gave shoppers a $5 discount if they used its Price Check app inside to find lower prices on its website.

Groupon CEO Andrew Mason said the offer is not a jab at Amazon. Rather, he said it's a symbolic gesture to show people they can both save money and support .

"I think people have over the years come to believe that they have to make this difficult choice between supporting local businesses...or getting a great price," he said. "Groupon is here to remind people that they can do both."

Inc. is also weighing in. It's giving people a $10 credit to shop in stores if they spend $100 online at three retailers, including Toys R Us.

Mason, who's now been at the helm of a public Groupon for more than a month, said his job feels "very much the same" post-IPO. Though now there's a "this kind of funny line," he said, that gets drawn about the company on finance websites. That, and "I've gotten really into Scientology," he joked.

Explore further: Report: Groupon may delay IPO

More information: Online: http://buylocal.groupon.com/holiday

0 shares

Related Stories

Report: Groupon may delay IPO

September 6, 2011

Groupon Inc. may delay its plans to go public due to concerns about the stock market's stability, according to a report.

Groupon bargain service taps ex-Google exec

April 22, 2011

Online bargain hunter Groupon announced the appointment of former Google executive Margo Georgiadis on Thursday, saying she would oversee global sales, marketing and operations.

Groupon distancing itself from rivals: CEO

December 1, 2011

Groupon chief executive Andrew Mason said Wednesday in his first comments since the online daily deals site went public that he believes the company is distancing itself from its rivals.

LivingSocial seeks $400 million in funding

December 8, 2011

(AP) -- LivingSocial, the No. 2 online deals site behind Groupon, plans to raise $400 million in a private offering that will likely give it a cushion to put off an initial public offering.

Recommended for you

Cryptocurrency rivals snap at Bitcoin's heels

January 14, 2018

Bitcoin may be the most famous cryptocurrency but, despite a dizzying rise, it's not the most lucrative one and far from alone in a universe that counts 1,400 rivals, and counting.

Top takeaways from Consumers Electronics Show

January 13, 2018

The 2018 Consumer Electronics Show, which concluded Friday in Las Vegas, drew some 4,000 exhibitors from dozens of countries and more than 170,000 attendees, showcased some of the latest from the technology world.

Finnish firm detects new Intel security flaw

January 12, 2018

A new security flaw has been found in Intel hardware which could enable hackers to access corporate laptops remotely, Finnish cybersecurity specialist F-Secure said on Friday.

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.