Forrester projects rise in online holiday sales

(AP) -- Forrester Research Inc. is projecting an 8 percent increase to $44.7 billion in online holiday sales compared with a year ago as bargain hunters turn to the Web for deals.

The Internet research company says the expected increase would be higher than the 5 percent gain posted for the 2008 , but would be well below the 20 percent surge posted in 2007.

The Forrester figures exclude travel sales.

The National Retail Federation, the world's largest retail trade group, has forecast a 1 percent decline in overall U.S holiday retail sales for this year compared with a year ago.

©2009 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.


Explore further

Web shopping only holiday retailing bright spot, Purdue expert says

Citation: Forrester projects rise in online holiday sales (2009, November 2) retrieved 24 November 2020 from https://phys.org/news/2009-11-forrester-online-holiday-sales.html
This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.
0 shares

Feedback to editors

User comments