The Journal of Consumer Research publishes scholarly research that covers empirical, theoretical, and methodological aspects of research on consumer behavior, spanning a broad range of fields including psychology, marketing, sociology, economics, anthropology, and communications. It is published by the University of Chicago Press.

Publisher
University of Chicago Press
Country
United States
History
1974-present
Website
http://jcr.wisc.edu

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Posture impacts how you perceive your food

Summertime is often filled with outdoor parties and food trucks, meaning you're spending more time standing up and eating. But if you want to actually enjoy your meal, researchers say you're better off finding a seat.

Feeling Self(ie)-Conscious

The perfect poolside vacation selfie. A braggy snap of the spread at your #friendsgiving dinner. That classic gag shot of the Eiffel Tower—with the top pinched between thumb and forefinger just so.

Research shows that busy people make healthier choices

Busyness is often thought of as a modern day affliction, but it can also help you delay gratification and make decisions that provide benefits over the long term, according to new research from the global business school ...

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