The Journal of Consumer Psychology is devoted to psychological perspectives on the study of the consumer. It publishes articles that contribute both theoretically and empirically to an understanding of psychological processes underlying consumers' thoughts, feelings, decisions, and behaviors.
People rely on financial managers, doctors and lawyers to be as objective as possible when making decisions about investments, health and legal issues, but findings from a new study suggest that an unexpected factor could ...
Social Sciences
Apr 16, 2018
1
300
In a recently published study, Duke Fuqua School of Business Professor Gavan Fitzsimons and two former Fuqua Ph.D. students found that people often hide from their partners minor purchases they have made. And this behavior ...
Social Sciences
Aug 8, 2022
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88
Americans hear a lot about consumerism and materialism. But most either think it applies to others or succumb to the notion that there's no way around it, given our culture and the pervasive influence of the market, which ...
Social Sciences
Nov 13, 2018
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7
Sharing news articles with friends and followers on social media can prompt people to think they know more about the articles' topics than they actually do, according to a new study from researchers at The University of Texas ...
Social Sciences
Aug 30, 2022
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577
Professor Gerald Gorn, Chair Professor of Marketing at the Faculty of Business of The Hong Kong Polytechnic University (PolyU); and Ms Maria Galli from the Department of Economics and Business of the Universitat Pompeu Fabra ...
Social Sciences
Mar 21, 2014
0
0
Do you blush or avoid eye contact when you're standing in line to buy personal items? What about when you buy them online?
Social Sciences
Mar 31, 2015
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19
Choosing to eat chocolate cake instead of carrot sticks does not equal a lack of self-control, according to new research co-authored by a Cass Business School academic.
Social Sciences
Oct 29, 2019
1
174
Financial transactions between people who speak different native languages are more common than ever with more than one in five Americans speaking a language other than English at home. But finding a price that buyers and ...
Economics & Business
Oct 30, 2019
0
3
They watched, waiting for the instant the test subject smiled. University of Delaware marketing professor Michal Herzenstein and her research assistant knew what a smile meant. It was the "aha!" moment. It meant the subject ...
Economics & Business
Apr 19, 2016
0
11
From Brad Pitt fighting zombies to Superman falling for Lois Lane, summer blockbuster season is upon us. But while Hollywood keeps trotting out new movies for the masses, plotlines barely change.
Social Sciences
Jun 12, 2013
0
0
