The science of gift wrapping explains why sloppy is better
They say appearances can be deceiving. In the case of gift giving, they might be right.
Economics & Business
Dec 17, 2019
0
6
The Journal of Consumer Psychology is devoted to psychological perspectives on the study of the consumer. It publishes articles that contribute both theoretically and empirically to an understanding of psychological processes underlying consumers' thoughts, feelings, decisions, and behaviors.
- Publisher
- Elsevier
- Website
- http://www.journals.elsevier.com/journal-of-consumer-psychology/
Journal of Consumer Psychology
The truth about misinformation
In today's fast-paced digital age, information can become outdated rapidly and people must constantly update their memories. But changing our previous understanding of the news we hear or the products we use isn't always ...
Social Sciences
Nov 04, 2019
0
4
The danger of great gift expectations
In the coming months, the pressure to find gifts for loved ones, co-workers and other acquaintances will mount for many people as the holidays approach, and these purchases can add up quickly. Last year, U.S. adults projected ...
Economics & Business
Oct 30, 2019
0
16
The financial benefits of being bilingual
Financial transactions between people who speak different native languages are more common than ever with more than one in five Americans speaking a language other than English at home. But finding a price that buyers and ...
Economics & Business
Oct 30, 2019
0
3
Exerting self-control does not mean sacrificing pleasure
Choosing to eat chocolate cake instead of carrot sticks does not equal a lack of self-control, according to new research co-authored by a Cass Business School academic.
Social Sciences
Oct 29, 2019
1
174
Cold temperatures linked to high status
For decades, luxury retailers around the world have conveyed the message that cold temperatures are a sign of status with descriptions like "icy steel Swiss watches," "cool silk scarves" and "icy bling." But researchers have ...
Social Sciences
Oct 11, 2019
0
23
Moral character of victims can influence consumer action against companies
When David Dao was forcibly removed from a United Airlines flight in 2017 after declining to give up his seat for United employees, there was immediate public outrage against the airline. But quickly after the event, news ...
Economics & Business
Jul 25, 2019
0
3
Is your favorite brand authentic?
In the modern media world, consumers are constantly bombarded with advertisements claiming that products are "luxury," "European," created with "old-world traditions and craftsmanship" and more, but how do people know if ...
Economics & Business
Jul 25, 2019
0
2
Visualization strategies may backfire on consumers pursuing health goals
Using visualization as motivation is a common technique for achieving goals, but consumers who are pursuing health goals such as eating healthy or losing weight should use caution when using perspective-based visualizations, ...
Economics & Business
Apr 04, 2019
0
4
When cash is your enemy
Researchers have known for years that parting from cash can be a psychologically painful experience for many people—much more so than spending money with a credit or debit card. The emotional discomfort is significant enough ...
Economics & Business
Apr 01, 2019
0
4
