Microsoft unveiled its first Windows 10 smartphones Tuesday as it launched a series of new gadgets in a bid to win a bigger share of the competitive mobile market.
South Korean smartphone maker LG Electronics Inc. unveiled a new smartphone Thursday with an additional screen and a camera that can capture a wider scene when taking a selfie, hoping to arrest a slide in its market share.
Google is countering the release of Apple's latest iPhones with two devices running on a new version of Android software designed to steer and document even more of its users' lives.
It's not just another iPhone launch. This time, Apple is pushing not only a new device, but what it says is a new relationship with its customers.