China's state broadcaster has test-launched a 3D television channel, state media said, in a bid to draw viewers and drive consumption by encouraging people to upgrade to 3D-capable sets.
Telecom
Jan 2, 2012
5
0
Most pro basketball fans would assume that TV executives want to see teams from the largest markets go the furthest in the playoffs. But in college basketball, however, the most fans tune in for teams they probably hadn't ...
Mathematics
Jul 25, 2013
0
0
Nielsen on Monday announced a deal to tap into Twitter to gauge how much online buzz is being generated by television shows instead of simply focusing on numbers of viewers for programs.
Internet
Dec 17, 2012
0
0
(AP) -- Want to earn stuff by watching TV? An app for that is set to make its debut.
Software
Jan 25, 2012
0
0
The past two election cycles have seen an explosion of attention given to "echo chambers," or communities where a narrow set of views makes people less likely to challenge their own opinions. Much of this concern has focused ...
Social Sciences
Aug 11, 2022
0
12
(PhysOrg.com) -- The scene is played out in living rooms across America daily: A favorite television show builds to its riveting conclusion, and a commercial for fast food, automobiles or laundry detergent fills the screen.
Social Sciences
Aug 18, 2009
0
0
A Purdue University doctoral candidate is developing an advertisement and audience analysis system that will enable advertisers to track specific commercials' outreach and audience ratings by analyzing short video clips and ...
Internet
Nov 28, 2018
0
8
Recently an article was published in the International Journal of Digital Television, which examined the changing relationship between traditional TV providers and their audiences. Senior Research Fellow Ulrike Rohn (Tallinn ...
Economics & Business
Aug 14, 2018
0
1
The presence of a large audience boosts enjoyment, but it takes just a few haters to ruin a TV show or movie, according to a study of social television, the practice of simultaneously watching television programs while seeing ...
Social Sciences
Mar 5, 2020
0
1
What makes TV ads most likable? UC Davis marketing professor Prasad Naik says those that tell a story and don't make you think.
Social Sciences
Feb 4, 2019
0
3
