How Facebook clickbait draws users into engaging with posts

A study of 4,000 Facebook posts by news organizations provides unique insights into clickbait and user engagement. The study, published in the open access journal PLOS ONE by Anna-Katharina Jung, of the University of Duisburg-Essen, ...

Scientists find ways to study and reconstruct past scents

In recent years, millions of people worldwide have suffered the loss of smell due to COVID-19. Even those who have avoided infection with the new coronavirus experience the world of scent differently now due to the very masks ...

Blowing up medieval gunpowder recipes

First used for battle in China in about 900 A.D., gunpowder spread throughout Eurasia by the end of the 13th century, eventually revolutionizing warfare as a propellant in firearms and artillery. Meanwhile, master gunners ...

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