Nielsen to begin measuring mobile viewing
Starting next fall, Nielsen will begin counting television programs watched on mobile phones and tablets within its traditional TV ratings.
Starting next fall, Nielsen will begin counting television programs watched on mobile phones and tablets within its traditional TV ratings.
Telecom
Oct 28, 2013
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Can relationships formed with media characters like Dora the Explorer or Elmo help young children learn science, technology, engineering and mathematical (STEM) skills?
Social Sciences
Oct 1, 2013
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The "CSI Effect" has been described as being an increased expectation from jurors that forensic evidence will be presented in court that is instantaneous and unequivocal because that is how it is often presented for dramatic ...
Internet
Jul 10, 2013
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The prestigious TED gathering known for perspective-shifting presentations by the brilliant and famous is tailoring "ideas worth spreading" for a television audience. TED teamed with the US Corporation for Public Broadcasting ...
Other
May 4, 2013
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Yahoo! pulled back the curtain on a new line-up of online shows along with new ways it will pair advertising with content at its websites.
Business
Apr 30, 2013
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American television viewers are increasingly finding that one screen won't do: almost all have a second-screen device and 87 percent use it while watching shows, a survey said Tuesday.
Telecom
Apr 9, 2013
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It took only a few years for high-definition televisions to make the transition from high-priced novelty to ubiquitous commodity—and they now seem to be heading for obsolescence just as quickly. At the Consumer Electronics ...
Engineering
Feb 20, 2013
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There was Crazy Talk at Macworld on Friday.
Software
Feb 2, 2013
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Family interaction and everyday activity strongly influence how television advertisements are experienced and interpreted at home, according to a new study in the Journal of Consumer Research.
Social Sciences
Jan 15, 2013
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From YouTube to Xbox videogame consoles, people tuned into the US presidential debate online and weighed in so intensely that it became Twitter's hottest US political event.
Internet
Oct 4, 2012
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