Oh the drama! Super Ads go epic
(AP)—Super Bowl ads this year morphed into mini soap operas.
Business
Feb 4, 2013
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News tagged with super bowl
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Social media stirs Super Bowl ad buzz
This Sunday, nearly 180 million Americans will settle in front of TV sets with beer and chicken wings and, over four hours, watch commercials interrupted by an American football game.
Internet
Jan 31, 2013
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2.1 million viewers live stream Super Bowl online
(AP) -- The first live stream of the Super Bowl drew 2.1 million unique viewers, NBC said Thursday.
Internet
Feb 8, 2012
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3Qs: Analyzing the super bowl ads
Super Bowl XLVI drew hundreds of millions of viewers in the U.S. and around the world, so it’s no surprise that advertisers doled out some $3.5 million per 30-second spot to showcase their goods and services. Northeastern ...
Economics & Business
Feb 7, 2012
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Chips and apps on tap for Super Bowl
Millions of American football fans will be watching the Super Bowl on television Sunday with one hand in the potato chips and the other holding a smartphone.
Software
Feb 4, 2012
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Unlike Patriots, NFL slow to embrace 'Moneyball'
(AP) -- It's advice that sounds like heresy on the gridiron: Go for it on fourth down. Try more onside kicks. Running backs don't matter much.
Mathematics
Feb 3, 2012
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Feds in NY shut down 16 sports streaming websites
(AP) -- With the Super Bowl days away, federal authorities announced a crackdown Thursday on websites that stream unauthorized broadcasts of sports events just hours after New England quarterback Tom Brady told reporters ...
Internet
Feb 2, 2012
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Super Bowl advertisers go after 'second screens'
(AP) -- Call it the "second-screen" Super Bowl. About two-thirds of smartphone and tablet owners use their gadgets to do things like text or post on Twitter while watching TV, according to research firm Nielsen. So, for ...
Business
Feb 1, 2012
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Review: Super Bowl online decent, won't replace TV
(AP) -- The television set won't be the only place to watch video of the New York Giants and the New England Patriots this Sunday. For the first time, U.S. football fans will be able to watch the Super Bowl live on a computer ...
Telecom
Jan 31, 2012
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Sporting event ads viewed favorably -- especially if the game is close
The average price for a 30-second advertising spot in the 2012 Super Bowl on Feb. 5 is a staggering $3.5 million and a new study suggests that, for advertisers, it may not really matter if the New England Patriots or the ...
Economics & Business
Jan 31, 2012
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