News tagged with soft drinks

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Are emotions and eating a marketer's dream?

Both research and popular media tell us that emotions and eating are intrinsically related. How many times have we seen a character in a TV show reaching for the ice-cream tub when feeling particularly down ...

Aug 19, 2014
4 / 5 (1) 0

Beer brewing comes clean

Behind a simple glass of cold beer lies a quiet industrial revolution promising to take the brewing industry by storm. Although the world's breweries have been recovering CO2 from the brewing process for ...

Oct 30, 2013
4.8 / 5 (4) 0

Sorting plastic waste: A magnetic game

More than one third of the total plastic production in Europe—about 14 million tonnes per year—are polyolefins, also known as polyalkenes. This is a family of polymers used for the manufacture of a variety ...

Jun 14, 2013
4.8 / 5 (9) 4

Can we fix it -- yes we can

Scientists at the National Physical Laboratory (NPL), the UK's National Measurement Institute are working on a project to develop a new, lighter weight beverage can punch with improved wear resistance. The ...

Apr 06, 2011
4.3 / 5 (3) 0